27 January 2014

Travel diary from the NADA Convention & Expo


On January, 24th, the NADA Convention [&] Expo has begun. With more than 2.000 international operators and 35 represented foreign Countries, it is confirmed a san important event for who wants to keep updated about the evolving trends of the American market and not only. The Italian delegation is represented by about 30 operators.

There has been a lot of interesting moments since the first day, among them the International Roundtable by J.D. Power, in which also Quintegia took part, and the Chrysler Group Dealer Meeting, which was attended also by FIAT Dealers.

On January, 25th, was opened the Expo Hall. This year there are more than 450 exhibitors promoting services and products to the market operators, and a lot of brand points of car makers as Ford, Toyota, Mitsubishi, Kia, Chrysler and GM.
In the afternoon took place the traditional NADA Opening Session, which officially opened the event and that ended with a very important speaker: Steve Forbes (Forbes Media).

The content program foresees more than 159 speeches; workshops are divided into 7 different tracks and repeated more times during the four days. As guarantee of the quality of the speakers involved and of the presented topics, NADA University plays a key role, by choosing interesting topics and influential speakers as professionists from other sectors and experts of the automotive distribution and delaership management.

Among the most interesting workshops we point out:

Ten Ways to Enhance Service Retention and Profits
Winning Leadership Skills and Used-Car Strategies
Online Reviews Drive Sales and Service
Use RFID [&] IGR to Improve CSI, Retention, and Sales
Create a Powerful and Fully Integrated BDC
Online Reviews Drive Sales and Service
The Fan Factor: Sell More Cars with Social Media
Best Ideas and Practices From NADA 20 Groups

The slides of the workshops are available for download on the official website of NADA Convention [&] Expo or you can find them on the mobile app both for iPhone/iPad and Android devices.

In the traditional closing session on Monday, we point out the presence of the ex Secretary of State and United States Senator Hillary Clinton.

The appointment is now for 2015 in San Francisco, from January 22nd to 25th.


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