New Brand and the Chinese “Uncertainty” in the Automotive Market.

The automotive sector has always been in constant change, evolving with new technologies, consumer needs, and geopolitical shifts. However, recently, the market has seen particularly notable developments, especially in the electric car sector. According to recent ACEA analyses, in June, battery electric vehicle sales surpassed diesel car sales for the first time. An impressive result…

Automotive Customer Study: Initial insights into automotive consumer trends and attitudes.

AUTOMOTIVE CUSTOMER STUDY 2023: BRAND NOTORIETY BIAS COLLAPSES, NEARLY 50% OF POTENTIAL CAR CUSTOMERS LOOK TO NEW INDUSTRY PLAYERS, 89% IF GEN Z IS CONSIDERED Sustainability, personalized sales experiences, vehicle ownership, and alternative forms of mobility take center stage in Quintegia’s study. From the Automotive Customer Study 2023, Quintegia’s research on automotive consumer trends and…

The twentieth edition of DealerSTAT presented at Automotive Dealer Day.

Porsche is the number 1 brand for Italian dealers. This emerged from the twentieth edition of DealerSTAT, the annual study by Quintegia that measures dealer satisfaction in their relationship with car manufacturers. At the top of the ranking, Porsche confirms its position with a rating of 4.05 (on a satisfaction index from 1 to 5,…

Electrification: Italy Shows Slight Recovery in the Last Quarter of 2022

In the fourth and final quarter of 2022, the BEV – Italy Progress Index qualitative analysis by Quintegia shows a modest sign of growth, with a score of 44.6, fostering hopes for a recovery in the electrification process in Italy,despite a significant drop compared to the same period in 2021 when a score was 12…